Peter Reineck Associates

Marketing and Management Services

A business consultancy connected with industry and the research community

The purpose of marketing is to increase the market capitalisation of the company

Peter Reineck

Expertise includes:

Strategic Planning - a particular interest is profit growth through strategies for business sustainability
Marketing Strategy Development and Implementation
Market and Business Assessments
Improvement Processes

A wealth of experience in chemical industry commercial operations

Domestic and export sales and sourcing, marketing and business development with major chemical companies in Canada, the UK, and international markets; strategic planning; and, financial and industry-wide analysis. Accomplishments include market share gains; operating improvements; major contract negotiations; market assessments; and, marketing strategy development and implementation.

Assignments

The primary focus has been on business management, industrial marketing and sales, and business development for manufacturers and distributors in the chemical and related industries. Other assignments related to due diligence and appraisals of a company's commercial contracts and market position, and technology and licensing. Increasingly involved as a business advisor in providing business support services to companies in the chemical industry for development and implementation of growth strategies.

Based in UK and Canada

Has been based in York UK since November 2004. After more than 20 years in the North American chemical industry, most recently as a consultant to a number of Canadian and USA clients, retained Toronto office.

Peter Reineck Associates Limited

Peter Reineck Associates Limited is registered in England as Company No. 5351354